Privacy Policy

Effective Date: August 27, 2026
Last Updated: August 27, 2026

Arbitron Systems LLC (“Arbitron Systems,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information entrusted to us. This Privacy Policy explains how we collect, use, store, disclose, and protect information when you visit our website, communicate with us, or use our AI automation, CRM, marketing, communication, lead-management, and related business services.

1. Information We Collect

Depending on how you interact with Arbitron Systems, we may collect information including:

  • Name
  • Business or company name
  • Email address
  • Telephone number
  • Mailing or business address
  • Website information
  • Customer and prospect information submitted through our services
  • Appointment and scheduling information
  • Communications, inquiries, and customer-support requests
  • Lead and CRM information
  • Call, SMS, email, and communication records where permitted by law
  • Website usage, device, browser, IP address, and analytics information
  • Information provided through forms, integrations, APIs, or third-party platforms
  • Other information voluntarily provided to us

2. How We Use Information

We may use information to:

  • Provide, operate, maintain, and improve our services
  • Respond to inquiries and customer-service requests
  • Process and manage leads
  • Schedule and manage appointments
  • Provide AI-powered communication and automation services
  • Configure and operate CRM workflows
  • Send authorized emails, text messages, reminders, notifications, and follow-ups
  • Improve business processes and customer experiences
  • Maintain security and prevent misuse or fraud
  • Analyze service performance
  • Fulfill contractual obligations
  • Comply with applicable laws and regulations

3. AI and Automated Services

Arbitron Systems provides services that may incorporate artificial intelligence and automated technology, including AI voice agents, virtual receptionists, appointment scheduling, lead qualification, lead nurturing, customer follow-up, CRM automation, and related services.

When AI or automated systems interact with personal information, Arbitron Systems seeks to limit the information processed to what is reasonably necessary to provide the applicable service.

AI-generated responses and automated actions may not always be appropriate for every situation. Depending on the implementation, customers may establish rules regarding when automation is permitted and when communications or decisions should be escalated to a human representative.

Arbitron Systems does not represent AI-generated information as a substitute for professional legal, medical, financial, insurance, or other regulated professional advice.

4. Customer Data Ownership

Our business customers retain ownership of the customer, prospect, lead, and business data they provide to Arbitron Systems, subject to applicable agreements and law.

Arbitron Systems does not claim ownership of a customer's customer database simply because that information is processed through our systems or services.

We process customer data as necessary to provide contracted services, operate authorized integrations and automations, maintain security, comply with legal obligations, and perform other activities authorized by the customer or permitted by law.

5. AI Model Training

Arbitron Systems does not intentionally use a customer's confidential customer database to train Arbitron Systems' own general-purpose AI models unless specifically authorized by the customer.

Our services may rely on third-party artificial intelligence, cloud, communications, CRM, analytics, or automation providers. Information processed through those providers may be subject to their contractual terms, privacy policies, security practices, and applicable data-processing agreements.

Where commercially reasonable, Arbitron Systems seeks to configure service providers and integrations in a manner consistent with our contractual and privacy obligations.

6. SMS and Telephone Communications

When you provide a telephone number and consent to receive communications, Arbitron Systems or a business using our technology may contact you through calls or text messages as permitted by applicable law.

Message frequency may vary. Message and data rates may apply.

Where applicable, recipients may opt out of marketing text messages by replying STOP. Recipients may reply HELP for assistance.

Consent to receive marketing text messages is not a condition of purchasing goods or services unless otherwise expressly permitted by law.

Mobile information will not be sold or shared with third parties for their independent marketing or promotional purposes. Text-message opt-in data and consent will not be sold or transferred to third parties for their independent marketing purposes.

Service providers may receive information when necessary to provide messaging, telecommunications, CRM, hosting, or other services on our behalf.

7. Cookies and Website Technologies

Our website may use cookies, pixels, analytics technologies, and similar tools to understand website activity, improve functionality, measure performance, and support marketing activities.

Depending on applicable law and available technology, users may be able to manage certain cookies through their browser or available consent-management tools.

8. How We Share Information

Arbitron Systems does not sell personal information simply because an individual interacts with our services.

We may disclose information to:

  • Cloud hosting and infrastructure providers
  • CRM and automation providers
  • Telecommunications and messaging providers
  • AI technology providers
  • Analytics and website-service providers
  • Payment processors
  • Professional advisors
  • Contractors or service providers performing services on our behalf
  • Government agencies or other parties when legally required
  • Successors involved in a merger, acquisition, financing, reorganization, or sale of business assets

These parties may receive only the information reasonably necessary for their respective functions, subject to applicable contractual and legal requirements.

9. Data Security

Arbitron Systems uses reasonable administrative, technical, and organizational safeguards designed to protect information against unauthorized access, disclosure, alteration, loss, or misuse.

Depending on the applicable system and service provider, safeguards may include access controls, authentication, encryption, logging, monitoring, account permissions, and other security measures.

No internet transmission or electronic storage system can be guaranteed to be completely secure, and therefore we cannot guarantee absolute security.

10. Data Retention and Account Cancellation

We retain personal information for as long as reasonably necessary to provide services, fulfill contractual obligations, maintain legitimate business records, resolve disputes, enforce agreements, and comply with applicable legal requirements.

When a customer terminates services, customer information may be deleted, returned, anonymized, or retained for a limited period depending on contractual requirements, technical backup schedules, legal obligations, and the systems involved.

Information maintained solely within third-party platforms may also be governed by the applicable provider's retention and deletion practices.

11. Customer Responsibility

Businesses using Arbitron Systems are responsible for ensuring that their collection and use of personal information through our services complies with applicable laws.

This may include obtaining appropriate consent for telephone calls, text messages, email marketing, call recording, automated communications, AI interactions, cookies, and other data-processing activities.

Customers should not provide Arbitron Systems with information they do not have the legal authority to collect, process, or disclose.

12. Your Privacy Rights

Depending on where you live and applicable law, you may have rights concerning your personal information, including the right to request:

  • Access to personal information
  • Correction of inaccurate information
  • Deletion of certain information
  • Information concerning how your data is processed
  • Withdrawal of certain consent
  • Opt-out from certain marketing communications

Some rights are subject to exceptions or verification requirements.

If Arbitron Systems processes information solely on behalf of one of our business customers, we may direct your request to that business because it may be responsible for determining how your information is processed.

13. Children's Privacy

Arbitron Systems' business services are not directed toward children under 13, and we do not knowingly collect personal information directly from children under 13 through our general business services.

If we become aware that such information was collected improperly, we will take reasonable steps to address or delete it as required by applicable law.

14. Third-Party Services and Integrations

Our services may integrate with third-party websites, CRMs, telecommunications systems, social platforms, AI providers, payment processors, scheduling systems, and other technologies.

Arbitron Systems does not control the independent privacy practices of third parties. Customers and users should review the privacy policies and contractual terms of third-party services where appropriate.

15. Changes to This Privacy Policy

We may periodically update this Privacy Policy to reflect changes to our services, technology, business practices, or legal requirements.

When changes are made, the Last Updated date at the top of this policy will be revised. Material changes may also be communicated through our website or other appropriate methods.

16. Contact Arbitron Systems

Questions, concerns, or privacy requests regarding this Privacy Policy may be directed to:

Arbitron Systems LLC
Website: arbitronsystems.com
Phone: (504) 420-7009

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